Kitsch Kitchen Amsterdam: colourful home accessories full of character
Kitsch Kitchen wholesale is your access to one of the most recognisable brands in the world of colourful home accessories. The brand believes in the positive energy of colour and brings that colour home in the form of functional products that make you happy. From the dining table to the bathroom, from the front door to the kitchen. Kitsch Kitchen puts colour and joy at the heart of everything it makes. The range is wide, the style is unmistakable, and every product tells its own story.
Kitsch Kitchen is now part of BacktoBasiX, a House of Brands , a House of Brands based at Haarlemmerdijk 48 in Amsterdam. From here the collections are offered to consumers in the store and to retailers via the B2B platform. As a retailer you can easily order the full Kitsch Kitchen range online, together with the other BacktoBasiX brands.
The Mexican roots of Kitsch Kitchen
Kitsch Kitchen draws much of its inspiration from the vibrant folk art of Mexico. Those Mexican roots show in the exuberant prints, festive colour schemes and playful illustrations that make the brand so recognisable. Think of the warm tones of a Mexican market, the cheerful patterns of ceramics and textiles, and the energy of a street party. Kitsch Kitchen captures that feeling in products you can use at home.
Two of the most popular collections show that inspiration very directly.
El Restaurante: Mexico at the dining table
The El Restaurante collection is inspired by the warmth and conviviality of Mexican food trucks and restaurants. Kitsch Kitchen has, in a sense, opened its own little Mexican restaurant, full of colour and cheerfulness. The products in this collection are colourful home accessories that bring a holiday feeling home, even when you're simply sitting at your own dining table.
The collection ranges from plates and bowls to tins and trays, as well as notebooks and a cookbook. All featuring the typical El Restaurante illustrations that evoke the atmosphere of a summer meal outdoors.
Loteria: a classic game in a new outfit
Another beloved collection is Loteria, based on the traditional Mexican game of chance. Loteria resembles bingo, but instead of numbers, the cards — also called tablas — feature illustrations of animals, objects and characters. Those playful illustrations form the basis for a whole range of Kitsch Kitchen products.
In the Loteria collection you'll find velvet photo frames, coasters, cushions, doormats, candle holders and vases, all decorated with the colourful drawings from the classic game. The combination of nostalgia, humour and colour makes this collection popular with a broad audience. Customers enjoy collecting the products, which also makes the collection commercially interesting for retailers.
Ingela P. Arrhenius: Swedish design at Kitsch Kitchen
Alongside its own Mexican-inspired collections, Kitsch Kitchen also collaborates with external designers. One notable name is the Swedish illustrator Ingela P. Arrhenius. Born in Sweden in 1967, she is known for a retro style that reflects her love of typography and colour. Her style is naive and playful, strongly influenced by 1950s and 60s design.
The collaboration with Kitsch Kitchen fits perfectly with the brand's DNA. Both love colour, cheerfulness, and products that make people happy. The Ingela P. Arrhenius products at Kitsch Kitchen can be found across multiple collections. It's a valuable addition to the range for retailers looking for something special.
A wide range for the home and kitchen
What makes the Kitsch Kitchen wholesale range so strong is its breadth. You'll find plenty of products for the kitchen but also for many other spots in the home. And everything fits together through the recognisable Kitsch Kitchen style. Below is an overview of the most important product categories.
Tableware - Kitsch Kitchen makes colourful and practical tableware that instantly makes the dining table more cheerful. Think of plates, bowls and dishes in the brand's signature prints. Kitsch Kitchen's tableware invites you to gather around the table together.
Jugs and storage jars - Functional and decorative too are the jugs, vases and storage jars from Kitsch Kitchen. They look great on the counter or sideboard. They're made to be used, but also simply look good as decoration.
Cushions — Kitsch Kitchen's cushions come in various prints and colours. They instantly give a sofa or bed more character and are a simple way to bring colour into an interior. Customers who get one cushion often come back for more.
Candle holders and candles - For a cosy evening, Kitsch Kitchen's candle holders and candles set the mood. The design matches the rest of the range: colourful, cheerful and with its own character.
Oilcloth — One of the best-known products in the Kitsch Kitchen range is the oilcloth. The washable oilcloth comes in dozens of prints and is both practical and decorative. It's a product customers instantly recognise as Kitsch Kitchen, and it sells well in stores with a lifestyle or home offering.
Doormats and bath mats - Kitsch Kitchen's doormats and bath mats set the tone right at the entrance. They're sturdy, easy to clean, and available in the cheerful prints the brand is known for.
Bags and shoppers - Kitsch Kitchen also makes bags: shoppers, grocery bags, make-up bags and toiletry bags. All in the brand's recognisable style. The bags are popular as gifts, but also as an everyday item.
Kitsch Kitchen: a brand with a story
What sets Kitsch Kitchen apart from many other home accessory brands is that it has a real story. It's not just about beautiful products. It's about a feeling, an experience and an outlook on life. Colour makes people happy. Cheerfulness is functional. And a beautiful home starts with the details.
That story resonates with consumers. They don't just buy a cushion or a jug, they buy a piece of that experience. That makes Kitsch Kitchen a brand that works well in stores that consciously create their own atmosphere.
Buying Kitsch Kitchen as a retailer
Are you a retailer and want to add the Kitsch Kitchen range to your store? Via the Kitsch Kitchen wholesale platform of BacktoBasiX, you can easily order online. There you'll find the full assortment, the newest collections and up-to-date stock information. Kitsch Kitchen is available in combination with the other BacktoBasiX brands: Pepa Lani and Pimpelmees. You can easily combine them in one shopping cart. Sign up here: Login | Back to BasiX B2B.
Do you have questions? The BacktoBasiX team is happy to help. You can reach us by phone +31 6 43 25 05 68 or email order@backtobasix.com. We're happy to help put together the right range for your store.
