Private Label
Private Label stationery of home & decor – your own brand, we take care of the rest
Do you dream of launching your own stationery or home & decor line? Or do you want to strengthen your brand with an exclusive diary, planner, notebook, or perhaps a set of candle holdersis , dinnerware, a doormat, or a vase that perfectly matches your brand? At BacktoBasiX, we make that possible. We handle the production of private label products from A to Z, from stationery to home accessories. From your first idea to the final product in the store. Whether you need 1,000 or 50,000 pieces: we take care of it.
What is private label?
Private label means that we develop and produce a product for you, which is then marketed under your brand name or license. The product is exclusive to you, featuring your branding, your design, and your story. This way, you differentiate yourself from the competition, whether it’s stationery or products for the home and garden.
BacktoBasiX has years of experience with private label productions for well-known brands and organizations. From school diaries and family planners to dinnerware, vases, and bath mats: we know what it takes to create a quality product that consumers want to buy.
What can we make for you?
Whether it's a single product line or a complete stationery or home & decor collection: we are happy to brainstorm with you about what best fits your brand and target audience.
At BacktoBasiX, the range of private label products is extensive. We produce, among other things:
Stationery
Year diaries and school diaries
Family planners
Notebooks and bullet journals
Writing supplies
Laptop covers, bags, and etuis
Gift bags and cards
Home & decor
Bath mats and door mats
Cushions
Vases and storage jars
Table & kitchen textiles
Candles and candle holders
Tableware
You decide where you get in
Not everyone starts from the same starting point, and that's okay. At BacktoBasiX, you can join in at any part of the process.
Do you already have a concept or design ready and are you just looking for a reliable production partner? Great, we ensure that it is made well and on time. Do you want us to think along from the very first step, even before a single idea is on paper? Then we will start together from the beginning. And everything in between is of course also possible.
From concept to distribution: we take it off your hands
Establishing a private label stationery or home & decor collection takes time. At BacktoBasiX, we understand that, and we take it into account. After a good briefing, we work step by step towards the final result. The steps we can take together are:
Concept development
We think along about the concept, the positioning, and the target audience. What should the product convey? Who buys it? What makes it distinctive?
Design and Desktop Publishing
We are looking for the right designer for your style. Or we work with a fixed designer from our network. From the first sketch to the print-ready file: we take care of it.
Production
We coordinate production with one of our regular printing partners, either domestically or internationally. Quality control is always a part of the process.
Sales and marketing
Do you want support with the launch or sales? We think along with you about how to best position the product in the market.
Logistics and distribution
From storage to delivery: we ensure that your private label collection reaches the right place.
Brands that already trust us
BacktoBasiX provides exclusive private label productions for a number of well-known names. Examples of brands we collaborate with include Hema, Bruna, Relax Mama, Touzani, and Race Report. Each of these collaborations is customized, tailored to the brand, the target audience, and the channel.
A global network for customization
BacktoBasiX does what it does best. We don’t design everything ourselves, we don’t print ourselves, and we don’t deliver ourselves. But we know exactly who can do that best. Through an extensive national and international network of designers, printers, and production partners in Europe and beyond, we can find the best combination of quality, price, and turnaround time for every project.
That makes us flexible. No standard solutions, but custom work that fits your wishes and budget. We continuously follow the latest trends through trade shows, social media, and conversations with designers and trend watchers, so that your private label collection also aligns with what the market demands.
Everything is conceived, developed, and coordinated from our studio at Haarlemmerdijk 48 in Amsterdam. With a team of professionals who have planning and quality in their blood.
Ready to launch your own line?
Do you have an idea, a question, or a concrete plan in mind? We would love to get started on it. Mail or call us. We look forward to hearing from you.
